Product Strategy & AI Product Builder

Michelle
Wong

I turn messy problems into products.

I am a Product Manager and 0→1 product builder with 8+ years experience across hospitality, SaaS, e-commerce and AI automations. Built and launched multiple AI products including healthcare diagnostics, mental wellbeing, and AI assistants. Experienced in taking products from idea to MVP through customer discovery, AI workflow design, RAG architecture, experimentation and commercialisation.

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Michelle Wong
10+ 0→1 products
shipped
3 countries —
London · Taiwan · Hong Kong
3 languages —
English · Cantonese · Mandarin
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02

Featured builds

Products built 0→1 across different constraints — an unproven AI capability and a category with no clear playbook yet. Open a build for the full case study.

01 MyHandyAI AI-powered DIY Assistant
Consumer AI A multimodal AI assistant that gives real-time, step-by-step guidance for home repair. #RAG #VectorDB #PromptEngineering #UserResearch #EvaluationFramework #Multimodal #HumanInTheLoop 03 Perio ai Dental Care AI
Healthcare AI-powered gum health analysis from 2D dental X-rays, for patients and dentists alike. #ComputerVision #ExplainableAI #PatientEducation #ClinicalWorkflow #MachineLearning #DataScience

03

Track record

Fourteen years across payments, real estate, DTC hardware, and AI — the throughline is always the same 0→1 motion.

  1. 2019 — Present Product Manager, Strategy WM International Co. Ltd.

    Led a cross-functional team of 12 across three countries on real-estate go-to-market strategy. Scaled AUM 500% in two years, drove +20% YoY revenue, and raised a hotel project's valuation 40%. Shipped a KPI dashboard on G-Suite (−15% ops cost, +10% CSAT) and an AI chatbot to absorb routine customer inquiries.

  2. 2018 — 2019 Head of Product & Business Development Twissic Company Ltd.

    Owned the full product lifecycle for a DTC fashion watch brand. Traffic analysis via Mailchimp drove a 6% email sign-up rate and hit the crowdfunding target within 24 hours; A/B-tested landing pages returned 200% ROI on online sales.

  3. 2018 — 2019 Co-founder & Head of Product Taps & Go Ltd.

    Pioneered a B2B2C cloud SaaS payment web app for frictionless checkout in food & retail. NFC/RFID + app-free mobile web cut checkout time 30%; Stripe and Apple Pay integrations reduced drop-out 20% and lifted sign-ups 10%.

  4. 2013 — 2019 Country Product Director → Business Development Manager Stime Watch Manufacturing Co. Ltd.

    Led end-to-end product development for a fashion watch line and international market expansion. Grew the business 120% YoY to a million-dollar operation with 30+ partners; relaunched the eCommerce platform, cutting bounce rate 10% and lifting conversion 3% through SEO.

04

Skills & education

Product & strategy

Product Vision · Product Strategy · Product Roadmap · Product Pricing · Go-To-Market Strategy · Lean Startup · 0→1 Product Launch · Agile Development · User Stories · Stakeholder Management

Research & design

User Research · User Persona · UX/UI Design · Wireframing · Product Design · Figma · Canva · Adobe Photoshop · Hotjar

Data & growth

Data Analytics · A/B Testing · Google Analytics · SimilarWeb · Tableau · SQL

Tools & ops

Jira · Notion · Trello · Slack · Mailchimp · Shopify · Jungle Scout · Facebook Ads Manager

Languages

English & Cantonese — fluent · Mandarin — conversational

MIT New Venture Leadership, Innovation & Entrepreneurship — 2018
University of Warwick B.Sc. Management (Hons) — 2013
Download full résumé ↓